Automotive

A wide range of new developments – from connected cars and digitalized manufacturing processes to electromobility – is expanding the traditional value chain in the automotive industry. Significant drivers of this development are the digital transformation and changing customer behavior, forcing carmakers to transform into mobility service providers and suppliers to evolve into systems providers.

Driven by price pressure, mobility, digital sales and technological advances, carmakers, original equipment manufacturers (OEM), suppliers and retailers can only survive if they promote innovative solutions and restructure their IT. Mobile vehicle services, secure communications with the back end of the automotive industry, cloud computing and big data analytics are becoming more and more important. Lufthansa Industry Solutions is helping the industry to face these challenges with its professional expertise in the fields of agile software development as well as program and project management, for example.

Promoting car sales using virtual reality (VR)

When it comes to making major financial investments like buying a car, many customers require assistance to make a decision. Virtual reality can help.
Potential applications of VR
Erfahren Sie mehr über die LHIND Kundenreferenz Volkswagen: Optimierung Online Car Configurator

New car, custom-tailored: Volkswagen improves its online car configurator

Volkswagen has improved its car configurator and integrated a dealer contact center. The goal: to inspire customers to buy a car by leveraging digital touchpoints.
To the case story
Erfahren Sie mehr über Connected-Car-Entwicklungsprojekte

Mobility of the future: Reporting connected car projects right

A major automotive group standardized and streamlined reporting for connected car development projects in order to launch services more quickly.
Reporting control function

Automotive: in the digital fast lane with the right technologies

The latest technological possibilities always form the foundation for all digitalization efforts in the automotive industry, regardless of whether those efforts concern smart factories or mobile online services. Lufthansa Industry Solutions supports companies in choosing the right technologies.
Choosing the right technologies
Erfahren Sie mehr über die Entwicklung von Connected-Car-Services

Connected cars: a business area with a future

Connected cars are providing the automotive industry with an opportunity to stand out from the competition and to develop long-term relationships with their customers by utilizing new digital services.
More on connected cars
Erfahren Sie mehr über agile Software-Entwicklung in der Automotive-Branche

Using agile methods to become more competitive

Agile methods help the automotive industry to avoid long development processes and reduce the time-to-market for new products.
Utilizing agile methods

UX and UI design: focus on user needs

User-friendly UX and UI design supports companies in working more efficiently and more profitably. Lufthansa Industry Solutions focuses on users throughout the design process.
Learn more about UX and UI design

Crisp Research study 2019: IoT – make or buy

Crisp Research study 2019 on IoT (Internet of Things) – make or buy: Find out more about how businesses in Germany are implementing and operating IoT platforms and projects.
More about the study IoT – make or buy 2019

From automation to the role of humans and data protection

Dr. Lars Schwabe and Joachim Wolf talk about the opportunities and risks of artificial intelligence.
To the interview

Agile project management: reaching the goal faster and more efficiently

The best way for many companies to face up to the pressure to innovate being exerted by digitalization is to put their trust in agile project management when it comes to product development.
Utilizing agile project management
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