Why is process consulting so important in the media industry?
The media industry is facing a wide range of challenges. It has to contend with declining advertising revenues and print circulations while also keeping up with growing online competition. In a nutshell, the industry is under pressure from costs and is under pressure to innovate. There have been disruptive changes to its business models, mainly due to digitalization.
But new technological possibilities also provide media companies new opportunities by allowing them to optimize and standardize corporate processes already in place. We have already worked with a number of publishers to increase their efficiency by up to 30 percent, giving media companies a lean, agile structure in the long term and ultimately making them better prepared for the future.